News | July 15, 2024

NASCAR Fans Murder Their Thirst In Chicago

NASCAR fans were able to murder their thirst at the recent Chicago Street Race with Liquid Death, the Official Iced Tea of NASCAR. G7 created a NASCAR inspired experience onsite called the Liquid Death Can Zone that showcased their Thirst Hearse as an actual race car. The activation allowed fans to spin a custom prize wheel for swag, enjoy free iced tea samples, meet Murder Man, and see the infamous Thirst Hearse. Fans could also sell their souls to sign up for the Liquid Death Country Club.