We harness the power of the fan.

G7 is more than an entertainment marketing agency. We’re die-hard music lovers who live and breathe the fan experience. We use that unique insight to craft one-of-a-kind solutions for our clients; solutions that blend strategy and emotion to move hearts, minds and business.

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Our Marketing Services

  • Entertainment Strategy
  • Talent Booking
  • Sponsorship & Endorsement
  • Branded Content
  • Digital Integration
  • Music Licensing & Supervision
  • Event Production & Activation
  • Mobile Tours
  • Premium Experiences


Talent Booking

  • With access to the best in music, comedy, TV and film, sports, and keynote speaker talent, G7 has the proprietary tools to deliver strategic talent recommendations, negotiate contracts, and serve as your day-of-show talent handler for efficient, streamlined delivery.

Our Work

Miranda Lambert RAM Trucks

Expanding Consumer Appeal for RAM Trucks Through a Strategic Partnership with country Superstar Miranda Lambert.

CHALLENGE: Support Ram Trucks’ initiative to expand sales by broadening consumer appeal. SOLUTION: G7 developed a strategic and comprehensive partnership aligning Ram Trucks with reigning five-time CMA and ACM Female Vocalist of the Year, Miranda Lambert. The campaign incorporated exclusive content that supported an extensive mix of advertising, promotions and PR activities, including: G7’s well… Read more »

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Taylor Swift KEDs

Reinforcing the Ked’s Fashion Brand with the Signature Taylor Swift RED Shoe.

CHALLENGE: Keds has a multi-year licensing deal with Taylor Swift for limited edition Keds and wanted to extend their alignment to her 61 date RED tour in the US with additional legs in Europe and Asia. The objectives were to reinforce that Keds is a fashion brand, create an activation that generates social media buzz… Read more »

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U2 iNNOCENCE eXPERIENCE TOUR

Securing a Global Sponsorship Deal for SalesForce: U2 iNNOCENCE + eXPERIENCE TOUR

CHALLENGE Salesforce wanted to secure a grand marketing platform to globally amplify brand awareness and deliver one-of-a-kind experiences in key international markets as a way to reward loyal customers, engage prospects and incentivize employees. SOLUTION: G7 helped catapult the Salesforce brand into hearts and minds worldwide by securing a two year global tour sponsorship with the most… Read more »

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Our Culture

  • We get a rush out of putting our extensive industry knowledge and experience to work for brands each and every day – creating moments that move hearts, minds and business.